TPS Self Served Platform

Combining SEM with Outdoor Advertising! 

The platform is a self-served one, similar to Facebook Business Manager platform (on request, without any additional cost, we can handle loading and monitoring the campaign). Our inventory now covers 55K screens spread in 25 countries around the world, with the majority of them in North America. Although the number of screens varies significantly from market to market (I think the lowest density we have right now is in Mongolia with 3 digital screens in total), in case a client is interested in a specific markets/countries we could expand our inventory to meet his needs (this takes between 2-3 weeks). In Romania there are 96 available screens, spread in 6 cities.

The current inventory list now covers a vast array of screens formats and sizes and locations – from Digital Screens in Times Square, down to mall totems or indoor screens, screens in taxis, in the doctors’ waiting rooms or in students’ dorms and in bars/ restaurants. However, we are constantly adding new screens around the world – on top of the above, we have a pipeline of 70K screens to be made available on the platform in the next month. 

The platform offers the possibility to set up a campaign in less than 2 minutes with the following options: 

• To set your own budget and according to it to:
• Choose your locations,
• Choose the Broadcasting hours,
• Choose the Number of displays,
• Choose the traffic level
• Choose the weather forecast
• Choose the target audience with the ability to set numerous filters such as age, gender, car model, car color and many other filtering methods for an accurate targeting.

The unique TPS system offers the possibility to measure the results of a campaign and offers real-time data on:

• The budget left,
• Number of people who interacted with the advertisement,
• The best broadcasting hours for the promoted product / service
• The best locations for the promoted product / service